Venture Concept 2

Venture Concept

Children with autism have limited spaces where they can completely be who they are, in a comfortable environment and around people who support them. Many children do not understand autism. With my playground, I wish to raise awareness and provide that space of playful fun for children with autism in the community. The market will be defined geographically and demographically to communities with a high number of autistic children with little resources. Generally, I am targeting families of a lower-income status. In every school, from elementary to high school, there are certain special needs programs. It can be offered in school but there are limited places designated for autism children outside of school and in the community. If we think about what happens in their day after school or during school breaks, there is not a place where they can play and interact with other children. Parents want spaces like this for their children. The window of opportunity will be there forever unless technology can switch around chromosomes, and I do not see that happening for ethical reasonings and not being as technologically advanced either. 

The non-profit organization to raise money for a playground designed for kids with autism is incrementally innovative. It will be innovative for certain communities but it has been done before. The playground will give children with autism a safe space to interact with other children who have autism and play with games of their liking. Every child with autism is a little different so there will be different types of games involving textures, colors, technology and levels of interaction. I will seek out a board of directors with the same passion, then reach out to the local legislature and create a huge fundraising campaign throughout the community. I imagine the park would require different permits, designers and builders. So, the whole project is projected to cost around 25k. 

I believe that parents who have kids with autism will take their kids to this playground because they are aware other kids can feel nervous around unfamiliarity and because they can connect with other parents. I don’t see the switch being a hard decision. There are no competitors, just different playgrounds within the community. I would create this playground in a community with a higher number of autism kids so there is an actual demand. I can see other kids coming to this park, or making fun of this park because they do not understand autism. Overall, this would be a safe space. 

For those who have any issues with the playground, they could always reach out to the non-profit organization. I would want to raise awareness and work with my customer as much as possible because it is ultimately, for their kids to feel safe and have fun. I would turn to the local legislature, builders that have build playgrounds for autism before and volunteers who share this passion for help. I believe this project will take 50+ volunteers and builders to accomplish.

The most important resource for the non-profit, would be collecting the money it takes to create this playground. I would focus on the research to show there is a high demand for my playground and look for people who care about helping children with autism. If this playground works out successfully, I would do the same in multiple communities that have a high number of autistic children with little resources for them. After launching and creating a few playgrounds, I would want to pass this non-profit off to someone with similar passions. It is also good to get a fresh perspective on companies to help it grow. 

I did not complete the previous venture concept so I could not provide answers to questions 2 and 3.